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« The Art of Negotiating Your Home Purchase | Main | FICO scores, your mortgage application and the bank! »
Wednesday
Mar092011

For Sellers: Finding the right agent with a positive attitude

I remember meeting a potential client some time ago, who wanted to sell his home. He knew his home was unique in a few different ways, and was concerned that the right buyer wasn't there for such a unique property, especially the way that the market was. He  really just wasn't sure how marketable his properrty was.  
What i can tell you is that  from my perspective, I walked into a beautiful and tastefully decorated home. It was obviously  architecturally designed, with every attention to even the most minor detail, and nothing was overlooked in the design, or the quality of construction. So why was the seller concerned about the prospect of selling his home? Besides the fact that there was a lot of love and time put into the house, I am sure it's full of memories as well. But that's not always all of it. This particular home had something very unique to offer, and its appeal would not be as broad as a home fitting the standard Fairfield County Connecticut mold- that is,  the expansive 4-5 bedroom, 3 bath colonial style home on a level lot.

  While some agents might consider a home that doesn't fit the mold as a "white elephant"-  no matter how beautiful and well done everything was, they couldn't or wouldn't be bothered with  selling it-  afraid to invest their own money on what they thought may not be a sure thing as far as a sale- and  I think that's a shame.

I, on the other hand, looked  at the house as a GREAT opportunity for someone who is looking for that particular uniqueness that this home had to offer. What another agent may consider as a white elephant, I consider as a BONUS. and, incidentally,  I really dislike the term, "white elephant" Just so you know, The seller was a highly intelligent, successful businessman, and was not a negative person by any stretch of the imagination- some people would even call him a realist.
Bottom line is what some people will find utterly amazing, others could care less about. That goes for EVERY home, regardless, by the way. Any good, experienced real estate agent will tell you that the trick to  finding the right buyer is marketing the property for what it is, not overdramatizing it, not underselling it, or forgetting or omitting details. Most of all, it's about  tailoring a marketing plan to find that particular buyer who would be most likely to buy your house.

If your agent isn't excited about marketing your home, he/she wont bring an excited buyer, and you won't get your home sold.
So if you meet an agent, who is not genuinely (AND I MEAN GENUINELY) interested  and excited about your home, DON'T WORK WITH THEM. It's as simple as that. No need to get discouraged, your buyer is out there, and the right agent can always find them.  And I just happen to know someone..... :)

You can just ask the seller that I spoke about earlier. Of course, I sold his house. He wrote a testimonial for me,  and you can read that, and a few others on my website by clicking here

 

 

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